Wednesday, September 1, 2010

The art of recruitment


Finding the employees that fit the company’s profile and expectations can be a struggle. I’ve seen some well targeted and composed recruitment ads (like this), but nothing I’ve seen before is comparable to this genius act done in here.

Their main goal was to find an accountant that was more attentive than others and in order to find one, they transferred 1 euro into the competitive ad agencies accounts using the posting line for the job ad.

As you can see from the site, they found what they were looking for.

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