Thursday, April 22, 2010

Monton on the right track

Here’s a very good example how Estonian fashion brand Monton has captured the essence of the social media and realized that it is all about two-way communication.

Posted by Kadri Tuisk at Thursday, April 22, 2010

2 comments:

  1. AnonymousApril 23, 2010 at 3:25 PM

    Two way is not enough in SM. It's more complicated. Company, fan, fans friends etc.

    ReplyDelete
  2. Mika TuupolaApril 27, 2010 at 9:47 PM

    There might be more into it, but social media marketing without two way communication is like anonymous comments, pointless.

    ReplyDelete

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